Privacy Policy

Maintenance Made Simple ("Company," "we," "us," or "our") is committed to protecting the privacy of our customers, website visitors, and users of our services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://maintenancemadesimple.com, use our services, communicate with us via phone, email, or text message, or otherwise interact with our business.

By using our website or services, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

1. Information We Collect

Personal Information You Provide

We may collect personally identifiable information that you voluntarily provide to us when you:

• Fill out a contact form or request a free estimate on our website
• Call us by phone to inquire about our services
• Send us an email or text message
• Schedule a service appointment
• Subscribe to our newsletter or promotional communications
• Provide a review or testimonial
• Otherwise interact with our business

The types of personal information we may collect include:

• Full name
• Email address
• Phone number (including mobile phone number)
• Mailing address and/or service address
• Property information relevant to the requested service
• Payment and billing information
• Any other information you choose to provide

Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and your use of our website, including:

• IP address
• Browser type and version
• Operating system
• Referring website or URL
• Pages viewed and time spent on our website
• Date and time of your visit
• Click patterns and navigation paths
• Device type (desktop, mobile, tablet)
• Screen resolution and display settings
• Geographic location (based on IP address)

Information from Third Parties

We may receive information about you from third-party sources, including:

• Advertising partners (such as Google and Facebook) who provide us with data about how users interact with our advertisements
• Analytics providers who help us understand website traffic and user behavior
• Business partners or referral sources who direct you to our services
• Publicly available sources such as property records or business directories

2. How We Use Your Information

We use the information we collect for the following purposes:

• Providing Services: To process your service requests, schedule appointments, provide estimates, perform maintenance and repair work, and communicate with you about your service
• Communication: To respond to your inquiries, send appointment confirmations and reminders, provide service updates, and follow up on completed work
• SMS/Text Messaging: To send you text messages related to your service requests, appointment reminders, service updates, and promotional offers (with your consent)
• Marketing and Advertising: To send you promotional communications about our services, special offers, and seasonal maintenance tips (with your consent where required)
• Website Improvement: To analyze how visitors use our website so we can improve functionality, content, and user experience
• Advertising Optimization: To measure the effectiveness of our advertising campaigns, deliver targeted advertisements, and understand which marketing efforts drive the most value
• Payment Processing: To process payments for services rendered and manage billing
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Safety and Security: To protect our business, our customers, and the public from fraud, unauthorized activities, and other harmful actions
• Business Operations: To manage our internal business operations, including record-keeping, training, and quality assurance

3. SMS/Text Message Communications

Maintenance Made Simple offers SMS/text message communications to provide you with service updates, appointment reminders, estimates, promotions, and other relevant information. This section describes our text messaging practices in detail.

Opt-In Consent

By providing your mobile phone number and expressly consenting to receive text messages from Maintenance Made Simple, whether through our website contact form, by texting a keyword to our number, verbally over the phone, or through any other opt-in method, you are agreeing to receive recurring automated and non-automated text messages from us at the mobile number you provided. Your consent to receive text messages is not a condition of purchasing any goods or services from us. You may opt in to receive text messages at any time by contacting us at info@maintenancemadesimple.net or by texting START to our business number.

Message Frequency

Message frequency varies depending on your interactions with our business. You may receive text messages related to appointment scheduling, service reminders, service completion notifications, estimate follow-ups, promotional offers, and seasonal maintenance tips. We estimate that you may receive up to approximately 10 messages per month, though actual frequency will depend on your level of engagement with our services.

Message and Data Rates

Standard message and data rates may apply to any text messages you send to us or that we send to you, as determined by your wireless carrier and your individual mobile phone plan. You are solely responsible for any fees or charges incurred by your wireless carrier in connection with your receipt of text messages from us. Please contact your wireless carrier if you have questions about your plan's messaging rates.

How to Opt Out

You may opt out of receiving text messages from Maintenance Made Simple at any time by replying STOP to any text message you receive from us. After you send the STOP message, you will receive a one-time confirmation message acknowledging that you have been unsubscribed. After opting out, you will no longer receive text messages from us unless you re-subscribe. Please note that opting out of text messages will not affect your ability to receive service-related communications through other channels such as phone calls or email.

How to Get Help

If you are experiencing issues with our text messaging service or have questions about our SMS program, you may reply HELP to any text message you receive from us for assistance. You may also contact us directly at info@maintenancemadesimple.net or call us at (954) 826-0578 for support.

Carrier Liability

Wireless carriers are not liable for delayed or undelivered messages. Message delivery is subject to effective transmission from your wireless carrier and network availability. T-Mobile, AT&T, Verizon, and other carriers are not responsible for any delays, failures, or errors in the delivery of any text messages.

Data Collected via SMS

When you participate in our SMS program, we collect your mobile phone number, the content of your text messages to us, your opt-in and opt-out status, and the dates and times of messages sent and received. We do not sell, rent, loan, trade, lease, or otherwise transfer for profit any phone numbers or personal information collected through our SMS program to any third party. Information collected through our SMS program will only be used to administer and operate the text messaging program, provide the services you requested, and as otherwise described in this Privacy Policy.

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, deliver targeted advertisements, and understand the effectiveness of our marketing efforts. By using our website, you consent to the use of cookies as described in this section.

What Are Cookies

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. Cookies allow the website to recognize your device and remember certain information about your visit, such as your preferences and browsing history.

Types of Cookies We Use

Essential/Functional Cookies

These cookies are necessary for the proper functioning of our website. They enable core features such as page navigation, form submissions, and access to secure areas of the website. These cookies do not collect personal information and cannot be disabled without affecting the functionality of our website. Functional cookies may also remember your preferences and settings, such as language selection and region, to provide a more personalized experience on subsequent visits.

Analytics Cookies

We use analytics cookies to collect information about how visitors use our website, including which pages are visited most often, how visitors navigate between pages, and whether visitors encounter any errors. We use this information to improve our website's performance and user experience. Specifically, we use:

• Google Analytics: We use Google Analytics to collect and analyze data about website traffic and user behavior. Google Analytics uses cookies to track and report on website activity, including page views, session duration, bounce rate, traffic sources, geographic location of visitors, and device information. Google Analytics data is processed by Google and is subject to Google's Privacy Policy. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.

Advertising Cookies

We use advertising cookies to deliver relevant advertisements to you, measure the effectiveness of our advertising campaigns, and limit the number of times you see an advertisement. These cookies track your browsing activity across websites and are used to build a profile of your interests in order to show you relevant advertisements on other websites and platforms. Specifically, we use:

• Facebook Pixel: We use the Facebook Pixel (Meta Pixel) on our website to measure the effectiveness of our Facebook and Instagram advertising campaigns. The Facebook Pixel collects data about your activity on our website, such as pages visited, forms submitted, and actions taken, and sends this data to Facebook. Facebook uses this information to help us deliver targeted advertisements to you on Facebook and Instagram, measure the performance of those advertisements, and create custom audiences for future advertising. The data collected by the Facebook Pixel is subject to Facebook's (Meta's) Data Policy. You can manage your Facebook advertising preferences in your Facebook account settings.
• Google Ads Cookies: We use Google Ads (formerly Google AdWords) cookies to track conversions from our Google advertising campaigns. When you click on one of our Google ads, a conversion tracking cookie is placed on your device. This cookie allows us to determine whether you completed a desired action on our website (such as submitting a contact form or calling our phone number) after clicking on our ad. Google Ads cookies are also used for remarketing purposes, allowing us to show targeted advertisements to you on other websites within the Google Display Network based on your previous visit to our website. You can manage your Google advertising preferences at Google Ads Settings and opt out of personalized advertising by visiting Network Advertising Initiative Opt-Out.

Managing Cookies

Most web browsers allow you to manage your cookie preferences through the browser settings. You can set your browser to refuse cookies, delete existing cookies, or alert you when cookies are being sent. However, please note that disabling cookies may affect the functionality of our website and your ability to access certain features. Each browser has a different procedure for managing cookies, so please refer to your browser's help documentation for instructions.

5. How We Share Your Information

We may share your personal information in the following circumstances:

• Service Providers: We may share your information with third-party service providers who assist us in operating our business, such as payment processors, scheduling software providers, email marketing platforms, SMS messaging platforms, and customer relationship management (CRM) systems. These service providers are contractually obligated to use your information only to provide services to us and to protect your information in accordance with applicable law.
• Advertising Partners: We share information with advertising platforms such as Google and Facebook/Meta to measure advertising effectiveness, deliver targeted advertisements, and create custom audiences. This information may include website activity data collected through cookies and tracking pixels as described in Section 4 above.
• Analytics Providers: We share aggregated and anonymized data with analytics providers such as Google Analytics to help us understand website traffic patterns and user behavior.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.
• Legal Requirements: We may disclose your information if required to do so by law, court order, subpoena, or other legal process, or if we believe in good faith that such disclosure is necessary to comply with applicable law, protect our rights or property, protect the safety of our customers or the public, or cooperate with law enforcement.
• With Your Consent: We may share your information for any other purpose disclosed to you at the time we collect the information, or with your express consent.

We do not sell your personal information to third parties for their own marketing purposes. We do not sell, rent, loan, trade, lease, or otherwise transfer for profit any phone numbers or personal information collected through our SMS/text messaging program to any third party.

6. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, and disclosure. These measures include, but are not limited to:

• Secure Socket Layer (SSL) encryption on our website to protect data transmitted between your browser and our servers
• Restricted access to personal information to authorized employees and contractors who need the information to perform their job duties
• Regular security assessments and updates to our systems and processes
• Secure storage of physical records containing personal information
• Use of reputable third-party service providers with their own security measures

While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee the absolute security of your information. If you have reason to believe that your interaction with us is no longer secure, please contact us immediately at info@maintenancemadesimple.net.

7. Your Rights and Choices

You have the following rights and choices regarding your personal information:

• Access and Correction: You may request access to the personal information we hold about you and ask us to correct any inaccurate or incomplete information. To make such a request, please contact us at info@maintenancemadesimple.net.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions. We will comply with your request to the extent required by applicable law.
• Opt Out of Marketing Emails: You may opt out of receiving marketing and promotional emails from us by clicking the "unsubscribe" link at the bottom of any marketing email we send you, or by contacting us at info@maintenancemadesimple.net. Please note that even if you opt out of marketing emails, we may still send you transactional or service-related communications.
• Opt Out of Text Messages: You may opt out of receiving text messages at any time by replying STOP to any text message from us, as described in Section 3 above.
• Manage Cookie Preferences: You may manage your cookie and tracking preferences through your browser settings or through the opt-out mechanisms described in Section 4 above.
• Do Not Track: Some browsers offer a "Do Not Track" (DNT) setting. Our website does not currently respond to DNT signals. However, you can manage your privacy preferences through the cookie and opt-out options described above.

California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know what personal information we collect and how it is used, the right to request deletion of your personal information, the right to opt out of the sale or sharing of your personal information, and the right to non-discrimination for exercising your privacy rights. To exercise your California privacy rights, please contact us at info@maintenancemadesimple.net.

Florida Privacy Rights

If you are a Florida resident, you may have additional rights under the Florida Digital Bill of Rights, including the right to access, correct, and delete your personal data, and the right to opt out of the processing of personal data for targeted advertising purposes. To exercise your Florida privacy rights, please contact us at info@maintenancemadesimple.net.

8. Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 years of age. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information as soon as reasonably practicable. If you believe that a child under 13 has provided us with personal information, please contact us immediately at info@maintenancemadesimple.net.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes to this Privacy Policy, we will update the "Effective Date" at the top of this page and post the revised Privacy Policy on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website or services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

10. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at: